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MWW Ventures is the strategic venture arm of MWW. The firm's mission is to invest in and incubate startups that advance the media, marketing and public relations industries. Led by the senior management team of MWW, MWW Ventures works to increase portfolio companies' market profiles, drive product and service sales, and build brand reputation. MWW Ventures partners with a select group of venture capital firms, incubators, trade associations, media partners and universities with solid track records of innovation to help identify and incubate the most promising companies. MWW will help test, roll out and provide public relations services for companies in the MWW Venture portfolio. In addition, portfolio companies will become part of MWW programs that keep clients out in front of the latest trends and innovations in such key areas as social media, communications measurement and digital services. Startups that MWW Ventures will explore include but are not limited to companies in the measurement and analytics, social media management, media targeting, communications CRM, design, media management, audience building and content creation spaces.
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