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Office Locations:
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4 Independence Way, Suite 120
Princeton, NJ 08540
Phone: 609-454-5700
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Business Services
Consumer Products & Services
Financial Services
Information Technology
Life Sciences & Healthcare
Retail & Restaurant
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Princeton Equity Group is among the most experienced franchise and multi-unit investors in the United States, having sponsored investments in some of the most admired, growth-oriented brands in the consumer, healthcare, and business services industries. Princeton has assembled a highly experienced cadre of franchise and multi-unit executives across industries and functional areas, looking for the following characteristics in prospective investments: Strong revenue growth rates; $10M to over $100M of revenue; $2M to $20M of EBITDA; Defensible, high-margin, predictable, and scalable business models; and Profitable businesses or businesses with a discernable path to profitability. Princeton invests in franchise and multi-unit companies in a variety of industries: Business services, Consumer, Retail healthcare, Financial Services, and Information Services.
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Investment Firm Key
VC = Venture Capital
PE = Private Equity
A = Angel
I = Incubator
MB = Merchant Bank
VD = Venture Debt
FI = Family Investment Office
FOF = Fund of Funds
ED = Economic Development Office
TT = Technology Transfer Office
CVC = Corporate Venture Capital
SEC = Secondary Purchaser
HF = Hedge Fund/Mutual Fund
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| COMPANY STAGE | REVENUE |
| Venture Capital | |
Seed Stage
(includes "pre-seed," or
concept stage) | No Revenue |
| Early Stage | Minimal
Revenue |
Growth Stage
(also called Mid-stage) | $2M-$7M |
Expansion Stage
(also called Late-stage) | $7M and greater |
| Private Equity | |
| Lower Middle Market | $10M-$249M |
| Middle Market | $250M-$499M |
| Upper Middle Market | $500M-$1B |
| Large Cap | >$1B |
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